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May 15 - 888 Holdings has entered into yet another agreement with an
online gaming provider in a bid to create one of the most diverse and
entertaining game portfolios on the internet.
The latest agreement was signed with interactive gaming company,
Electracade which offers a dazzling portfolio of unique games in almost
every gambling sector, including sports betting, soft instant gaming and casino.
Under the terms of the new agreement, Electracade will provide 888 Holdings
with a selection of 25 of its top games, such as Keno, Hi-Lo scratch cards,
poker games and slots games.
Speaking after the agreement was signed, the Managing Director of Electracade,
Mark Paling said: "We are delighted to be supporting such an industry leading
brand in the deployment of the Electracade portfolio. Developing products that
the end users want to play only works if we can secure a solid distribution
model, and 888's current and future player base is a major opportunity for
Electracade."
In response, Gigi Levy, CEO of 888 Holdings said: "As part of the continued
execution of our strategy to select "best of the breed" partners to provide us
with additional games, I am delighted that this agreement enables us to access
Electrade's soft and instant games portfolio, which is complimentary to our
existing internally developed gaming portfolio."
888 Holdings has recently embarked on a run of partnership agreements to
expand its gaming portfolio and provide its players with a huge range of
products. The company recently signed a lucrative three year deal with software
giant, Cryptologic and expanded its entertainment offering with a GTS deal, a
provider of cross channel gaming solutions for internet gaming operations.
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